Flower Power

by Clemi Cruickshank

Clemi has been a major player at Bread & Honey for two years. Before joining us, she worked as a wedding manager at Bijou Weddings and as a marketing executive at Quintessentially.

When a brief comes in for an event there are a hierarchy of questions we always, always ask. Naturally food comes first. Closely followed by drinks, venue and staffing. But then, never to be overlooked, comes the importance of flowers.

Flowers can make or break a special event – especially true when it comes to weddings. They dazzle with display, pop with colour and flirt with fragrance. They can be the showstopper or backdrop to any space, creating mood, tone and ambience.

When we sit down with new clients, we never underestimate the importance of our floral friends. We listen to the brief and work out the style of the event being held. Is it modern or classic? High fashion or low key? While the season can often inspire, too. Spring, summer, autumn and winter offer up their own blooms and varieties in swathes of colour and scent.

Flowers can be dressed up to look ultra glam or dressed down to look modest and rustic. From breath-taking venue arrangements adorned with jewels worth thousands of pounds to simple posies dotted around a room in jam jars, every stem makes a statement.

We work with florist extraordinaire Timothy Dunn. He and his team have been supplying flowers to some of London’s greatest clients and venues for many years. We know, that with his flair and imagination, we’re going to get what we want, how we want it. Blooms that go from uptown funk, to village fayre.

At a recent private event the brief was clear. Scene-setting floral table arrangements, kept minimal yet chic. Featuring orchids, tulips and hydrangeas, with a burst of hot pink. The result? One delighted client and a night to remember for all the right reasons. Exceptional food. Stunning drinks. Fabulous flowers. What more could you wish for?


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